Marketing leaders
Make marketing product-led.
Today buyers prefer self-service. Let website visitors experience your product before ever talking to sales — with self-guided tours.
Tours that convert.
Seeing is believing. Sales loves the product-qualified buyers who arrive ready.
Power product marketing.
Buyers want to see the product first. Deliver experiences that engage at the top of funnel.
Track real intent.
Demo-lytics show your funnel and engagement across every tour.
Why ship demos that only work on desktop?
StoryScale is the only interactive demo platform that delivers responsive product tours on desktop, mobile, and tablet — automatically.
- 59.5% of web traffic is mobile
- Auto-fit any viewport
- Zoom-in on key features
- Built-in mobile emulation
See buyer intent across every demo
Product-led growth
Make your product your #1 marketing resource.
Most B2B websites bury the product behind sales gates. StoryScale flips it — your product screens become customer experiences you launch on the homepage, pricing page, paid landing pages, or outbound emails. Buyers self-qualify by interacting with the actual UI, not a screenshot. Marketing finally has the highest-converting asset in the funnel: the product itself.
- Drop a tour on every key page in minutes — no engineering
- Capture intent signals (clicks, time, drop-off) into your CRM
- Run A/B tests on the demo experience itself, not just the page around it
Demo creation
More demos. Less code.
Demo creation is a core marketing muscle, not an engineering ticket. StoryScale Studio is a visual demo builder designed for marketing users — capture your live web app, edit point-and-click, and ship in under 30 minutes. No staging environment, no scripts, no waiting on the product team. Build five demos in a quarter and run experiments across them like you would landing pages.
- No-code demo studio for live screens and screen captures
- Guided and non-linear paths for different buyer personas
- Customize branding, styles, and interactions per campaign
- Personalization wizard for account-based marketing plays
Analytics
Measure every moment. Demo-lytics.
Most marketing analytics tools track what visitors do on a page — clicks, scroll, time. None of them tell you what visitors did inside your product demo. StoryScale Insights closes that gap. Measure engagement at the screen and step level, see which features drive conversion, surface the demos that influence pipeline, and pipe everything to your MA system so demo engagement becomes a first-class signal in lead scoring.
- Per-step and per-screen engagement heatmaps
- Conversion attribution down to the specific demo
- Native flows to HubSpot, Marketo, Salesforce, 6sense
Common questions
Marketing Teams — questions, answered.
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